In 2021 Lemon & Paeroa launched a campaign named "Space Manu". It begun using a male in Room, wearing a space match, who jumps from a platform to cost-free fall to the bottom, and sooner or later landing in the pool where he does a cannonball dive or manu. In 2023 Lemon & Paeroa started Manu Utilized Sciences Aotearoa (MASA) which had a logo with v